Content Management Services
Content Management is all you do to create and distribute your online information — text, images, audios, and videos.
Is content So Important?
There is an imbalance in traditional marketing. The ad interrupts the impression of a prospect when you check Facebook, read a magazine, or watch television.
It’s incredibly hard to get heard as a result now. Nevertheless, research shows that more than 70% of people prefer to obtain information from publications vs. ads
And that’s precisely why your content online is so critical. Because your customers are looking for relevant information online. You will win their trust and their business if you can give it to them.
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In reality, content management helps you to open up new markets
In order to be highly ranked in search and to be identified by customers, the contents must meet these criteria:
To your prominence three key factors contribute:
Relevant. Your blogs, videos, blog posts, and so on. must be important to your target audience. Nothing else matters. Because the people you’re really trying to care about knowing what they want online. Don’t forget this!
High quality. Useful, relevant content in your audience’s eyes will make you an expert. Through social media, it gets shared. However, it keeps them longer on your website, reducing bounce rates, increasing downloads, and ranking you higher on Google.
Visual appeal. Visitors to your website need only 0.05 seconds to form an opinion about whether they are staying or leaving. This means the content has to be user-friendly and error-free.
Unique. Content that is unique to your website can improve your rankings in Google. Content that is copied will be skipped by Google and the website may be blocked.
SEO-ready. To be useful and unique, content is not enough. It should be optimized for search engines such as Google and Bing. That means you need to pay attention to keywords, headlines, and links, to name a few.
Here’s How We Can Help
First here is the content that we can build for you:
Articles for your website that can be reproduced in print or e-mail
Blog posts that can be re-used on LinkedIn
Infographics for social media and your website
Podcast scripts, that can be recorded via telephone or audio
Social media posts, to share your content on Facebook, Twitter, and more
Scripts for images, YouTube, Vimeo, and other applications
Webinar scripts for the launching of goods and for continuous marketing